Infotech Lead India: Tata Consultancy Services is collaborating with SAP AG for developing the SAP Retail Execution mobile app version 3.0.
The version 3.0 of the SAP Retail Execution 3.0 mobile app enables to improve productivity of CPG sales representatives during store visits and to provide merchandisers and promotions planners with critical insights on product placement and distribution and promotional impact.
This new version—built on the SAP Mobile Platform—integrates with mapping, phone, camera and e-mail features on a mobile device, enabling sales teams to drive business processes and initiate business events from any location.
“TCS and SAP share a common commitment and passion for bringing the benefits of mobility to enterprises around the world,” said Satya Ramaswamy, global head, TCS Mobility Unit.
“The strong partnership between SAP and TCS, specifically its consulting and solution experts, has allowed us to accelerate the development and enrichment of the core SAP Retail Execution product,” said Chris McClain, executive vice president, Global Mobile Sales & Solutions, SAP.
TCS’ CPG Practice leverages mobility, big data, digital marketing and analytics to create industry-specific solutions to drive business transformation for CPG companies.