Infotech Lead India: PayU India, an online payment solutions company, has selected SafeNet’s DataSecure appliance to provide data and transaction security to customers.
Recently, PayU India launched its offering called 1-click checkout, where the customer can store his credit card details.
PayU selected SafeNet for implementing hardware-based encryption using SafeNet’s DataSecure appliance. This unified platform for data encryption offers key management and granular access control policies for databases and applications in hybrid environments, simplifying administration, helping ensure compliance, and maximizing security.
SafeNet’s DataSecure solution enabled PayU to improve customer experience to a two-step process by storing credit card details in encrypted format in the PayU database
Moreove, DataSecure met all the evaluation criteria of PayU, which include load testing and response time, failover testing, performance testing and benchmarking under various load conditions, availability of detailed audit logs, security policies meeting PCI-DSS standard requirements, dual control using multiple administrators, and RMA commitment.
“PayU follows the most stringent security measures and ensures compliance with mandates such as PCI-DSS and the Govt. of India authorized CERT-IN empanelled auditor program and bank audits – all of which require using very strict controls around storing credit card information,” said Nitin Gupta, country head, PayU India.
SafeNet’s data-centric approach focuses on the protection of high-value information throughout its lifecycle, from the data center to the cloud.
“DataSecure helps PayU improve the conversion rates for the merchant. It also helps improve customer loyalty for the merchant. The safety features of DataSecure give PayU a competitive advantage over other players in the Indian payment industry,” said Rana Gupta, business head, SafeNet India.