HP expands retail IT solutions

Enterprise IT vendor HP has expanded its retail solutions.

The enhanced HP solutions include touch and non-touch digital signage displays (DSDs), a new line of value-priced displays and upgrades to its mobile and fixed point of sale (POS) solutions, said HP in a statement.

HP made the announcement at the National Retail Federation (NRF) Convention & Expo in New York on Monday.


HP’s new digital signage displays benefit businesses looking to provide customer interaction. HP offers a range in size and price of digital signage displays from value displays to a 47-inch touch display.

At the NRF Convention & Expo, HP showcased six new DSDs to help retailers increase customer engagement with interactive digital experiences, as well as additions to the HP RP7 Retail System which help retailers better service customers in the store.

HP also will be showcasing the HP MX10 Retail Solution, which gives retailers the flexibility to better meet customers’ needs with the ability to transition between a mobile and fixed point-of-sale (POS) solution.

“Consumer expectations are rapidly changing as online and mobile shopping continues to grow,” said Ray Carlin, vice president and general manager, Retail Solutions, HP.

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