86% Indians ready to ride in a car controlled by technology and not human driver: Cisco survey

Infotech Lead India: 86 percent Indians stated they would be likely to ride in a car controlled entirely by technology that does not require a human driver.

This is significantly higher than the global average of 57 percent, according to a Cisco Customer Experience Report.

Indians are next to Brazil with 96 percent, while China is in third position with 70 percent.

83 percent consumers prefer to search online for information on a car, versus only 17 percent of consumers that prefer to call or go to dealership.

61 percent use manufacturing websites when researching to purchase a car. This is good news for the digital world as 78 percent of consumers trust their online research.

Andreas Mai, director of product marketing for Connected Industries Group at Cisco, said: “Most consumers expect to be connected to the internet wherever they are. Since they may spend much of their time in their car, it stands to reason they want their car to be more connected. This consumer survey confirms that it is time to take the internet to the road and into our cars.”

52 percent of consumers want to track gas prices from a vehicle. Gas-price tracking was the highest priority, compared to 46 percent of consumers wanting to track insurance prices, 35 percent wanting to track roadside assistance availability, and 32 percent wanted to track recall information.

Consumer demand for tracking vehicle operating costs was shown with 62 percent of consumers stating they would purchase a device designed to keep them on track with their monthly budget for gas and auto maintenance.

Consumers are willing to trade personal information for customization, security and savings.

74 percent would allow their driving habits to be monitored in order to save on insurance or service maintenance or costs.

60 percent would provide biometric information such as fingerprints and DNA samples in return for personalized security or car security.

65 percent would share personal information such as height/weight, driving habits, entertainment preferences if this allowed a more customized vehicle and driving experience.

The Cisco survey said consumer trust dropped to 46 percent when asked if they would let their kids ride in driverless automobiles.

Consumers least likely in this regard were in Japan, France, and Germany, where only 6 percent would allow their kids ride in a driverless automobile.


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