BlackBerry names mobile messaging expert Marty Beard as COO

BlackBerry announced the appointment of mobile messaging expert Marty Beard as chief operating officer (COO) with immediate effect.

He will be responsible for cross-functional organizations, including marketing, BlackBerry 10 application development, customer care and quality, best practices and processes.

Blackberry

Most recently, Beard was chairman and CEO of LiveOps, a provider of cloud applications for customer service.

Prior to joining LiveOps, Marty was president of Sybase 365, a mobile messaging and mobile commerce services unit.

Prior to Sybase, Marty worked at Oracle as vice president of Oracle Online, its e-Commerce service unit. In his role at Oracle, he was responsible for leveraging the Web to improve customer sales and support.