names Aparna Mahesh as CMO

BankBazaar CMO Aparna Mahesh, a leading online financial services marketplace in India, today announced the appointment of Aparna Mahesh as the CMO.

Aparna Mahesh earlier worked with FreshMenu as the CMO. Prior to this, she headed Brand Marketing at and was responsible for driving the marketing campaigns.

“Fintech in India is seeing changes, thanks to the push towards digitization and a long overdue improvement in financial literacy among customers,” Aparna Mahesh, CMO of, said.

BankBazaar has grown significantly in the last one year, doubling visitors and more than doubling revenue year to date. In Q3 FY 2018, the company received 70 million visitors per quarter.

It has raised $110 million through funding from investors such as Amazon, Experian, Fidelity Growth Partners, Sequoia Capital, and Walden International.