Microsoft taps TANSTIA to sell IT solutions to 10,000 SMBs in Tamil Nadu

Microsoft has partnered with Tamilnadu Small and Tiny Industries Association (TANSTIA) to sell IT solutions to 10,000 SMBs in the state., India’s first Microsoft Cloud Accelerate Partner, has clocked 33 percent year-on-year growth in its business, riding on high adoption of Microsoft Office 365, Azure and CRM amongst customers and aims to extend this success to more SMBs in the state.

“Tamil Nadu is one of the most industrialized states in India, and with the right technology solutions in place, has the potential to see exponential growth. We look forward to working closely with SMBs in the state and help them drive efficiency and business growth with Microsoft’s cloud offerings,” said Prashanth S, executive director, India.

eG Innovations, a customer of Microsoft, said Microsoft Office 365 has enabled the company to collaborate and be efficient in an affordable manner.
Microsoft in pact with Chennai association to boost IT biz
“Microsoft Office 365 has enabled us to collaborate and be efficient in an affordable manner, taking advantage of a per-user model. Our customer satisfaction has increased by 20 percent after adopting the cloud,” said Sreenivasan, assistant general manager, eG Innovations.

Karthik Doraiswamy, senior director of TPF Software, said that Microsoft Office 365 has supported the company to expand its business across geographies and collaborate effectively, with reduced capital investments by 40 percent.

Meetul Patel, general manager – SMS&P, Microsoft India, said: “Through our association with TANSTIA and the commitment of our partners like, we hope to bring the benefits of IT to every SMB.”

Microsoft offers Office 365 to assist Indian SMBs to collaborate, communicate, and connect better in their ecosystem and expand to more markets and customers.

Image: L-R: Prashanth S, executive director of, CK Mohan, vice president of TANSTIA and Meetul Patel, general manager of SMS&P- Microsoft India

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