Citrix India: bullish about Desktops-as-a Service (DaaS)

Citrix India today said it is bullish about Desktops-as-a Service (DaaS), a desktop virtualization solution, for enterprises.

The company said Indian CIOs are looking for TCO reduction in enterprise desktop deployments. This is in addition to their demand for accessing corporate data anywhere.

Globally, Citrix leads the DaaS market serving over 350,000 subscribers, growing 50 percent annually, through over 1,500 service providers who offer hosted desktops and applications.

Atul Ahuja, director, Desktop and Apps, Microsoft Alliances, India Subcontinent, Citrix, said: “Desktop virtualization and DaaS in specific is emerging as a key priority for today’s CIOs as they look to transform their enterprise desktops strategy to effectivise their TCO and become increasingly agile.”

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Some of the Indian industry verticals that are adopting DaaS include healthcare, insurance, legal, retail, etc.

Recently, Ratnakar Bank tapped Citrix to strengthen its enterprise desktop strategy aided by DaaS that significantly lowered the cost of application delivery/user/month by more than 25 percent, and reduced power consumption by over 65 percent.

Polycab Wires, India’s No. 1 Cables & Wires Company, has also selected Citrix DaaS to save 25 percent of operational costs year on year.

Citrix said the company has close to 700 users using the DaaS environment.

Other DaaS customers of Citrix are Thermax, Ratnakar Bank and Fullerton.

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